- 1️⃣ FAQs Business owners
Q: What is Earth AI?
Earth AI is an AI-powered system that brings the entire local community together – Businesses – Customers – Community Organisations. - By bringing the entire community together this also helps businesses save time, reduce costs, and increase sales using loyalty, referrals, and community trust — not advertising.
- Q: Do customers, clubs, schools or charities ever pay anything?
- A: No.
- Customers, clubs, schools, churches and charities never pay fees to use Earth Points or Earth AI.
- Customers earn Earth Points and VIP offers for shopping locally
- Clubs, schools and charities receive Earth Points when they are nominated
- Those Earth Points are spent back at participating local businesses
- No subscriptions, no costs, no risk
- Earth AI is funded entirely by businesses only when a sale occurs and Earth Points are gifted.
- The aim of Earth AI is to: –
- Save businesses time and money, reduce their marketing spend, and help them attract and retain more customers through the sharing of customers between non-competitive local businesses. Thereby helping businesses to make more sales and hopefully more profitable, it does this by benefitting customers and the community organisations the customers care about.
- Give customers access to VIP special offers, Earth Reward Points that can be earned and spent back at participating businesses. The customers can also nominate any legitimate not for profit that they care about – be that their local sports team, church, charity or School P&C association or even a disaster relief effort.
- Earth Points differ from all other reward points in that the customer owns the points and can use them at any participating business or with gift cards that can be used at thousands of different businesses which may or may not be part of the Earth Point system.
- The Earth Points are market traded, so when the businesses pay Earth AI their PAY-per-SALE fee, Earth AI then buys the Earth Points at market price from the exchange at the time of purchase and they are then gifted from Earth AI to the customer, the customers nominated not for profit and also to the Rewards4Earth Foundation, so the entire community and planet benefits.
- Help Community organisations benefit by earning a small percentage of each sale any of their supporters make where they earn Earth Points. The organisations can spend them back at the Earth Point business, gift cards or trade them for local currency on the exchange.
Q: How is Earth AI different from advertising platforms?
Advertising platforms charge for attention.
Earth AI only earns when customers buy from you.
No clicks.
No impressions.
No retainers.
Q: When does Earth AI earn a fee?
Earth AI only earns a fee when you make a sale and Earth Points are gifted.
No sale = no fee.
No Earth Points gifted = no fee.
🔹 Section 3 — Earth Points & the 3% Fee
Q: When are Earth Points gifted?
Earth Points are gifted automatically when:
A customer is an Earth Points member, and
They pay using a registered debit or credit card
or
Earth Points can also be gifted via the Earth Points BIZ App for Cash and Direct Debit transactions or for other payments other than the customers registered debit/credit cards. - Customers cards that are registered in their phones should automatically be registered in their customer App – they can add as many cards as they want in the App.
Businesses do not manually control gifting on card transactions — it happens automatically.
Q: Does the 3% apply to my whole business?
No.
The 3% fee only applies to transactions where Earth Points are gifted.
It does not apply to your full turnover.
Q: Where does the 3% go?
The 3% fee is designed to drive more sales back to your business.
Of the 3%:
0.6% goes back to your customer (repeat visits)
0.6% goes to the customer’s chosen club, school, church or charity (referrals)
0.6% goes to the Water Earth Foundation (spent back in the network)
The remainder funds:
AI automation
Loyalty & referrals
Analytics & learning
Platform improvement
Nothing disappears into ads.
🔹 Section 4 — What You Get (Very Important)
Q: What do I get for the 3% fee?
You get the entire Earth AI system, including:
AI customer communication to Save Time & Money
Automated FAQs, reminders and follow-ups
Reduced admin workload
AI Business Coaching
Identifies quiet days
Suggests margin-safe offers
Shows what’s working and what isn’t
Prevents discounting mistakes
Six Sales Growth Engines
Loyalty & repeat visits
Higher spend per visit
Cross-promotion from other businesses
Community, club & charity referrals
Trust-based buying (not ads)
Predictive insights to find new buyers
🔹 Section 5 — Activation Fee
Q: What does the $990 activation fee include?
Saves $19,000 vs standard $19,990 activation
Includes $9,999 worth of Earth Points gifting
Full system access from day one
Priority access before higher tiers apply
Protection from oversupply in your area
The higher activation price exists as a barrier to entry to protect early businesses.
🔹 Section 6 — Commercial Questions
Q: Can I cancel anytime?
Yes. No lock-ins. No penalties.
Q: Can businesses choose to gift more than 3%?
Yes. Businesses can gift more to attract customers faster.
Q: Is the 3% negotiable?
Yes. Especially for high-value, low-margin industries (e.g. vehicles).
📌 FAQ SECTION: How are Earth Points priced and valued?
Are Earth Points exchange-traded?
Yes.
Earth Points are exchange-traded digital assets, with a transparent market price determined by real supply and demand.
What price are Earth Points gifted at?
When a business gifts Earth Points to a customer, they are gifted at the current market price at the time of the transaction.
This means:
- No fixed or artificial pricing
- No “made-up” point values
- No inflation or discounting behind the scenes
The value is based on live exchange data.
What price are Earth Points redeemed at?
When a customer redeems Earth Points, they are redeemed at the current market price at the time of redemption.
This ensures:
- Fair value for customers
- No hidden margins for the platform
- Consistency across the entire ecosystem
How is the Earth Point market price calculated?
The Earth Point market price is derived from:
- The average price across supported exchanges, or
- The lowest verifiable exchange price, depending on the pricing methodology in effect at the time
This approach ensures:
- Conservative, fair valuation
- Protection against price manipulation
- Transparency for businesses, customers, and organisations
Can a business overpay or underpay for Earth Points?
No.
Earth Points are always gifted and redeemed at market value.
Businesses:
- Do not speculate on price
- Do not set the value
- Do not carry price risk
You simply gift Earth Points at whatever the market price is at that moment.
Does the business control when Earth Points are gifted?
No.
For debit and credit card transactions, Earth Points are gifted automatically by the system when the conditions are met.
This removes:
- Manual decision-making
- Human error
- Selective or inconsistent rewards
The system is:
- Automatic
- Auditable
- Fair to all customers
(Manual gifting via the Earth Points Biz App is also supported where required.)
Why does this matter for businesses?
This model ensures:
- Price integrity across the ecosystem
- No balance-sheet risk for businesses
- Trust from customers and community organisations
- A system that scales without distortion
Earth Points function as a market-priced reward, not a coupon, discount, or liability.
In simple terms
- Earth Points are gifted at market price
- Earth Points are redeemed at market price
- No one controls the price
- No one games the system
- Value flows transparently through the ecosystem
This is what allows Earth AI to build a self-sustaining, fair, pay-per-sale economy instead of a traditional advertising model.
📌 FAQ: Is there a minimum level of Earth Points gifting required?
Do businesses have to gift a minimum amount of Earth Points?
Yes.
Earth AI is designed to work best when businesses actively participate in the Earth Points ecosystem. To ensure fairness, performance, and value for all participants, minimum participation thresholds apply.
What is the minimum requirement?
There are two key thresholds:
1. Initial participation threshold
- Businesses must gift Earth Points on at least 10% of their sales after 6 months of usage.
- If Earth Points are gifted on less than 10% of transactions, the cost of providing AI automation, loyalty, and support can exceed the fees earned from the system.
If this occurs:
- Earth AI reserves the right to suspend or cancel participation, particularly if the business is not engaging in good faith or brings the platform into disrepute.
2. Ongoing participation expectation (after 6 months)
After an initial six-month onboarding period, businesses are expected to be gifting Earth Points on approximately 50% of their turnover.
This is not a penalty — it reflects:
- Normal customer adoption
- Automatic card-based gifting
- The business fully benefiting from loyalty, referrals, and repeat visits
What happens if a business does not reach 50% gifting after six months?
If a business chooses not to actively participate in the Earth Points system after the initial period:
- Earth AI will not cancel the agreement
- However, Earth AI reserves the right to onboard competing businesses in the same area or category
This ensures:
- Customers still receive value
- The local ecosystem continues to grow
- Active businesses are not disadvantaged by inactive participants
In short:
Exclusivity is earned through participation, not locked in by default.
Why does Earth AI do this?
Earth AI is a performance-based system, not a passive software licence.
These rules exist to:
- Protect businesses that actively engage
- Prevent “seat-blocking” by inactive participants
- Ensure customers receive consistent rewards
- Keep the ecosystem healthy and growing
Can Earth AI remove a business entirely?
Yes — in limited circumstances.
Earth AI reserves the right to terminate participation if a business:
- Brings the platform into disrepute
- Misuses the system
- Consistently gifts Earth Points on less than 10% of sales
- Acts in bad faith toward customers, organisations, or the ecosystem
In simple terms
- Minimum participation: 10% of sales
- Expected participation after 6 months: ~50% of turnover
- Low participation: competitors may be introduced
- Bad faith or misuse: access may be removed
Earth AI rewards businesses that use the system properly — because those businesses win more customers, more loyalty, and more repeat sales.
Can I contact my customers directly?
Yes.
Earth AI allows you to:
- Thank customers after real purchases
- Re-contact them with VIP offers
- Build long-term customer relationships
All communication is permission-based and customer-controlled.
Can Earth Points be gifted at less than the standard 3% fee?
Yes — in specific, limited circumstances only.
For high-price, low-volume or high-price, low-margin transactions, Earth AI is prepared to negotiate Earth Point gifting down to a minimum of 1%.
Typical examples include:
- Property sales
- Vehicle sales
- Large asset transactions
- Other high-value, low-margin purchases
This flexibility exists because, in these industries, even a small percentage represents a meaningful incentive and a strong referral driver.
Does this apply to normal retail, hospitality, or service businesses?
No.
For standard businesses (such as cafés, restaurants, retail stores, salons, trades, gyms, pharmacies, etc.), Earth Points are not discounted below 3%.
The 3% level is required to:
- Properly fund loyalty and referrals
- Incentivise customers and community organisations
- Support the AI automation and analytics that power the system
In these categories, Earth AI already sees businesses voluntarily choosing to gift more than 3%, not less.
Can businesses gift more than 3% in Earth Points?
Yes — and many do.
Businesses are free to increase Earth Point gifting above 3% if they want to accelerate growth, referrals, or loyalty.
This is especially powerful for:
- Real estate agents
- Mortgage brokers
- Developers
- High-margin service providers
How does this work for real estate agents and similar businesses?
For businesses like real estate agents, the Earth Point gifting percentage is typically applied to commission, not the sale price.
Because agents often already pay:
- 20–50% of commission in referral fees
- Vendor-paid advertising (VPA)
- Portal listing fees
Many agents choose to:
- Allocate 20–50% of their commission to Earth Point gifting
- Reward the customer directly
- Incentivise clubs, schools, churches, and charities to refer listings
This creates a powerful, transparent referral engine — and agents only pay when a sale completes.
Why allow higher gifting but restrict lower gifting?
Because Earth AI is designed to grow businesses, not dilute incentives.
- Gifting too little reduces customer motivation and referral activity
- Gifting more increases loyalty, word-of-mouth, and community participation
Earth AI encourages businesses to compete by rewarding customers and communities, not by racing to the lowest fee.
In simple terms
- Minimum gifting (special cases only): 1%
- Standard gifting: 3%
- Optional higher gifting: Unlimited
- Best use of higher gifting: High-value referrals and commission-based businesses
Earth AI gives businesses flexibility — while protecting the integrity and effectiveness of the system.
Do businesses need their own database, servers, or take on privacy and security risk?
No.
Businesses do not need to run their own customer databases, servers, messaging systems, or take on the privacy and security risks that normally come with them.
How it works instead
- Customers join Earth Points, not individual business databases
- Earth Points manages:
- Secure databases
- Data privacy compliance
- Encryption and security
- Messaging infrastructure (push, email, notifications)
This means businesses do not need:
- Their own servers
- Their own CRM database
- Their own messaging platform
- Their own privacy compliance systems
Earth Points handles all of that centrally — similar to how major platforms operate — but without selling ads or data.
Why this matters for businesses
Running your own database means:
- Ongoing server costs
- Cyber-security risk
- Privacy law compliance risk
- Exposure to serious penalties if something goes wrong
By using Earth Points:
- The infrastructure risk is removed
- The compliance burden is removed
- Businesses can focus on sales and customers — not IT or law
How can businesses contact customers without owning the database?
Businesses are given the ability to:
- Send VIP messages
- Send thank-you offers
- Send loyalty rewards
- Re-engage customers
- Promote special offers
All communication is sent through Earth Points, not from a business-owned database.
Businesses never see:
- Customer personal data
- Other businesses’ customer lists
- Email addresses or phone numbers
They simply select who they want to thank or reward, and Earth Points handles delivery.
Why businesses can’t share customer databases directly
Sharing customer databases between businesses would:
- Breach privacy laws
- Expose businesses to massive fines
- Create legal and reputational risk
This is why:
- Businesses cannot access other businesses’ customer lists
- Earth AI never shares raw customer data
Instead, Earth Points enables privacy-safe cross-promotion.
How cross-promotion works without breaching privacy
Earth Points allows businesses to:
- Send VIP offers to relevant customers of other businesses
- Without ever seeing or accessing those customers’ data
This is done using:
- Obfuscated databases
- AI-assisted audience selection
- Customer consent within Earth Points
Customers receive:
- Thank-you offers
- Community-based rewards
- Relevant local opportunities
They are not advertised at or spammed.
Why this system benefits everyone
- Businesses gain access to new customers legally and safely
- Customers receive rewards instead of ads
- Clubs, churches, schools & charities receive funding
- Privacy laws are respected
- No databases are shared or sold
This is why everyone joins Earth Points:
- Businesses
- Customers
- Clubs, churches, schools and charities
And Earth Points becomes the trusted layer that connects them — securely.
In simple terms
- ❌ No servers to run
- ❌ No databases to manage
- ❌ No privacy risk
- ❌ No illegal data sharing
- ✅ Secure customer communication
- ✅ Legal cross-promotion
- ✅ AI-targeted VIP offers
- ✅ Full compliance handled for you
Earth AI gives businesses the power of big platforms — without the cost, risk, or legal exposure.